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Marketing in today’s digital world can feel overwhelming. Between juggling social media, search engine results, and website performance, it’s easy to feel like you “hate everything online” even while knowing you need it to grow your business. This workshop is designed to transform marketing stress into strategy, guiding you from confusion to confidence while appreciating the value of your digital efforts. 

If you’ve already covered the basics of Marketing 101 and are ready to explore more, this session is for you. Together, we’ll explore how your customers’ Google searches don’t just end with a click—they create a journey that connects your business across social platforms, your website, and beyond. By learning how search behavior ties into your broader marketing efforts, you’ll be better equipped to meet your audience where they are, speak their language, and guide them toward choosing you over the competition.

By the end of the workshop, you’ll walk away with actionable insights you can put into practice right away—and maybe even a new appreciation for the way search and social can work together. After all, marketing doesn’t have to feel hateful. With the right tools and perspective, it can be something you’re truly grateful for.

This is a Chamber member educational opportunity. You are eligible to participate in this educational opportunity because of your relationship with The Greater Bloomington Chamber of Commerce. This is part of the Chamber’s educational outreach program, where members can share their knowledge and resources to support fellow Chamber members. To learn more about submitting an educational opportunity, contact the Chamber at 812.336.6381.